Underwater Haute Couture – Songe de Robes Fashion Shoot Without Models


Raphael Dallaporta’s amazing underwater shots of dresses designed by top fashion designers proves that supermodels are really not necessary to showcase designer creations.

This is haute couture like…

Underwater Haute Couture – Songe de Robes Fashion Shoot Without Models (GALLERY)

(TrendHunter.com) Raphael Dallaporta’s amazing underwater shots of dresses designed by top fashion designers proves that supermodels are really not necessary to showcase designer creations.

This is haute couture like…

Subway Cart Fashion Shoots – Alberta Ferretti Fall Campaign


Subway rides can be long, tiring and very boring. That seems to be the inspiration behind the new Fall 2008 ad campaign for Alberta Ferretti.

Captured by renowned fashion photographer Steven Meisel,…

Advergame Arcades

The same people who brought us interactive movie theater entertainment have installed several advergaming arcades in the MSNBC.com digital cafe at Rockefeller Plaza in Manhattan. The two games are NewsBlaster and NewsBreaker. The arcades are free and hooked up to the web. Love the old-school look and the homage, perhaps unintended, to Tapper, the first arcade to feature a brand (more in this post on history of in-game advertising).

Credits: SS+K [Sam Mazur and Matt Ferrin] with Fuel Industries [software] and Dream Authentics [hardware].

Dream Authentics builds custom arcade machines.


Budweiser logo in Bally-Midway’s Tapper, mid-1980s (image source)

— thanks, Sam

Designer Concept Bicycles – Bike To The Future (GALLERY)

(TrendHunter.com) Bicycle: A vehicle consisting of two wheels and a seat powered by a human.

HA! Not if you are a designer!

Changing the way we look at things is the lifeblood of designers. You see a bike and you…

Glossy titles set to suffer severe drop in monthly sales

LONDON – Women’s and celebrity magazines are predicted to see some steep falls in this month’s Audit Bureau of Circulations figures, with an overall drop of almost 9 per cent in circulation for women’s glossies.

Asda admits ‘mistake’ in magazine distribution row

LONDON – Asda has told Campaign that it made a mistake when it asked magazine distributors to grant it free editorial space in titles of its choosing.

Agencies line up for Coke digital roster

LONDON – Coca-Cola is talking to agencies about its digital advertising arrangements with a view to expanding its UK roster.

Adidas calls global digital advertising pitch

LONDON – Adidas has called a pitch for its global digital ad account.

P&O reviews £7m media and creative

LONDON – P&O Cruises has called a review of its £7 million advertising and media accounts.

The Sun kicks off £9m ad rethink

News International has kick-started a review of the £9 million advertising account for The Sun, in a move that could put an end to Euro RSCG’s three-year relationship with the newspaper.

Interactive Animal Posters – San Fransisco Zoo Ads

The San Fransisco Zoo has gotten the citizens of San Fran involved with their advertising campaign.

Marketers kill for this kind of involvement. The success of the campaign shows how well people respond…

Samsung Spot on YouTube with Interactive Annotations

If you view this spot from Samsung posted a few days ago till the end you’ll find it incorporates a new feature — interactive annotations, or two links to two other videos on YouTube. Using these annotations, Samsung is telling an entire choose-your-adventure-style story. Annotations don’t seem to work in videos embedded elsewhere (on AdLab, for example).


Clicking on “Jump in a cab” and “Follow your instinct” will each take you to a different video on YouTube.

— thanks, James

Related:
Last-frame Interaction in Online Video from Involver
YouTube Advertising, Part II: The Last Frame

Subway Cart Fashion Shoots – Alberta Ferretti Fall Campaign (GALLERY)

(TrendHunter.com) Subway rides can be long, tiring and very boring. That seems to be the inspiration behind the new Fall 2008 ad campaign for Alberta Ferretti.

Captured by renowned fashion photographer Steven Meisel,…

Custom Pop Art Hard Drives – Meninos HDD Cases (GALLERY)

(TrendHunter.com) I don’t want one of these modified HDD cases from Meninos, but the pop art work does look quite cool (read: acceptable for the office only).

Their branding is also very interesting. It looks like they…

Interactive Animal Posters – San Fransisco Zoo Ads (GALLERY)

(TrendHunter.com) The San Fransisco Zoo has gotten the citizens of San Fran involved with their advertising campaign.

Marketers kill for this kind of involvement. The success of the campaign shows how well people respond…

Coca-Cola Containers for Developing Nations – Coke Distribution for Meds

(TrendHunter.com) The Coca-Cola brand is everywhere, so why is it tough to get medical supplies and other humanitarian goods delivered? Simon Berry wondered the same thing and took the initiative to convince Coke to use…

Socks With Sandals – Gold Shoedals by Alexander McQueen (GALLERY)

(TrendHunter.com) Alexander McQuirky, er McQueen, wants to rewrite the unspoken rules of fashion.

Wearing socks with sandals has long been known as one of the most basic, yet unforgivable fashion faux pas one could commit,…

Streaming Sunday Football – NFL on the Web

(TrendHunter.com) NBC and NFL are teaming up to stream live football games starting this fall.

Sunday nights, the entire season, the network will live stream the Sunday Night Football Game, 17 games in total. Up until…

Horizontal Hair Stripes – Contrasting Hair Colors (GALLERY)

(TrendHunter.com) It seems that the streaking of hair has given way to the striping of hair. Imitating nature with a mix of hair colors can make you stand out from your surroundings unlike in nature which often uses contrasting…