Dept. of Veterans Affairs to Begin Paid Advertising

WASHINGTON (AdAge.com) — After at least 30 years of banning paid advertising, the Department of Veterans Affairs has decided it's OK after all. Under congressional pressure, VA Secretary James B. Peake has dropped the department's longstanding ban and is about to issue its first request for proposals seeking an agency to develop communications to reach the nation's 24 million living veterans.

Can’t Always Bet and Win With Reality


ABC has the one breakout hit of the summer, "Wipeout." But on Monday ABC saw the opposite extreme, gambling with its latest game show, "Wanna Bet?"

Thou Shalt Not Navel Gaze

The Denver Egotist points to Big Contrarian by Jack Shedd, so I thought I’d drop by and see what’s happening.

Right off the top, Shedd says:

Talking about your blog is the social equivalent of talking about your dog. It’s a dull conversation for everyone but you.

Yet, an entire industry exists built around nothing more than bloggers, talking about blogging to other bloggers via their blogs. It’s a trade show for people who run trade shows. Cyclical and cheap, yet undoubtably useful to the right type of consumer.

Like Jason Kottke, Shedd also provides a bounty of links, the essential fabric of the web. Good stuff.

Speaking of links, The Egotist also points to this ZDnet piece on Microsoft’s new $300 million ad campaign from Boulder’s finest.

Wal-Mart Exec Tony Rogers to Join Idea City

BATAVIA, Ohio (AdAge.com) — GSD&M Idea City is landing its second high-profile marketing executive in as many weeks, as Wal-Mart Stores Senior VP-Advertising Tony Rogers prepares to join the agency in a yet-to-be-determined executive role.

Warrior-Goddess Fashion – Christy Turlington for W Magazine (GALLERY)

(TrendHunter.com) The supermodels of the eighties and nineties such as Linda Evangelista, Cindy Crawford, Naomi Campbell, Elle MacPherson and Claudia Schiffer are making a powerful return with a number of magazine shoots…

Curvalinear Luxury Carpentry – The Pearwood Writing Desk (GALLERY)

(TrendHunter.com) Carpenters always strive to combine art and utility. Some achieve it, some reach a pinnacle and get both those attributes and add superior beauty.

Furniture makers brag about worksmanship, but Ritter…

Grooved Tableware – So You Don’t Lose Your Cutlery

(TrendHunter.com) If you’ve ever tried balancing your cutlery on your plate at some function or party, you’ll appreciate this tableware set. It’s got recesses in the plates to hold either a fork, spoon or even chopsticks…

Ironic Cancer Cures – Tobacco Plant Vaccines

(TrendHunter.com) Not only can it be used to create a cancer vaccine, researchers are saying that vaccine created from tobacco can be tailored to a patient’s tumor.

Similar studies have been done before but without the…

Lazarus to Exit As Ogilvy & Mather’s Global CEO


NEW YORK (AdAge.com) — After more than a decade at the helm of Ogilvy & Mather Worldwide, Chairman-CEO Shelly Lazarus, 60, today announced internally a succession plan that will place Miles Young, chairman of Ogilvy & Mather Worldwide Asia-Pacific, into the global CEO seat effective Jan. 1, 2009, according to executives familiar with the matter. Ms. Lazarus will retain her title as chairman Ogilvy Group.

Metal Detectors for Fairytale Characters – Pinocchio on SKY Satellite TV (GALLERY)

(TrendHunter.com) This SKY Satellite TV ad campaign is a good example of a brilliant idea, with great potential, that has been beaten to death and overused in the same campaign. The ads use children’s favorite fairytale…

Mini USA Sales Surge 33%


DETROIT (AdAge.com) — Mini USA managed a whopping 33% jump in new U.S. car sales in the first half of 2008 vs. a year ago — a major feat in the industry's worst sales year in at least a decade.

The Story Of A Sign

…and also in a way, the difference between a good headline and a great one. This was the Online Short Film winner at the Cannes Film Festival. Not the ad festival.

HISTORIA DE UN LETRERO (THE STORY OF A SIGN)

Be Creative. Cut Hair.

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Social media firm Votigo partnered with L’Oreal to promote its Shue Uemura Art of Hair Product Line.

Gloomy Outlook for Back-to-School Season

NEW YORK (AdAge.com) — It's still more than a month from September, but the back-to-school season is already looking bleak. A study by Deloitte found that 71% of households will spend less on back-to-school shopping this year, with 48% of consumers surveyed saying they would spend more than $100 less. "Consumers have been pessimistic for several months, primarily because of the strains on their budgets from higher gas and food prices," said Stacy Janiak, leader-U.S. retail at Deloitte. "These survey results indicate that consumers will likely stick to the basics this fall, and parents may be saying 'no' more often as they head to the register."

Shoot My Blog’s Game Plan Could Use a Little Something Extra

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Renaud, the author of Shoot My Blog, asked a bunch of other bloggers (including us; we declined) to shoot a digital photo of something with his blog in the background. Here are the results.

Getting Freaky With Mannequins & Animals – Rihanna’s Disturbia Music Video (VIDEO)

(TrendHunter.com) From simulated love scenes with a plastic mannequin to kissing wolves and having tarantula spiders on her body, Rihanna sheds her somewhat-clean image with the dark and enticing music video of her new…

Lotus Won’t Just Fit You with Features; You’ll Get a Little Character, Too

Check out Faceless People, for which a bunch of, well, faceless people appear in high-profile places all over England. By wading through a sea of faceless folk on FacelessPeople.com, you can read up on the specs for the new…

Gracias Jim Stengel


Maybe, just maybe, if you're as lucky as I was, you will get to work with Jim Stengel and he will help you raise whatever bar needs raising. My advice? Listen to and learn from his every word. And try not to cry.

Bad Superheros – Batman Christian Bale Arrested for Assaulting Mom, Sister

(TrendHunter.com) Christian Bale, Batman in The Dark Knight, has just been arrested over allegations he assaulted his mother and sister.  The allegations suggest that he assaulted the two the night before the European premier…

Duran Duran to be Invited for Tel Aviv’s 100th Anniversary