Bank launches $2m unification effort

KUALA LUMPUR – Rashid Hussein Bank has launched a US$2 million corporate rebranding campaign to inform Malaysians of the unification of its four core business units under one name, RHB.

MS&L hires new regional account chief

SINGAPORE Manning Selvage & Lee (MS&L) has appointed former Hill & Knowlton account director, Yvonne Koh (pictured), as regional account director and head of its Southeast Asia operations, replacing Karen Flynn who left for Blue Communications in May.

ANZ campaign asks Laotians to ‘expect more’

VIENTIANE – Australia and New Zealand Banking Group, or ANZ Bank, has launched in Laos with a campaign encouraging Laotians to ‘expect more’.

Obama Crafts – Obama Earrings, Eco-Skirts & More (GALLERY)

(TrendHunter.com) Barack Obama has quite a fan following on Etsy.com, a network of online stores for crafty people selling their own creations. Obama appears on everything from earrings and bracelets to baby clothes.

There…

$400,000 Watches – The Maitres Du Temps Chapter One (GALLERY)

(TrendHunter.com) Here is a watch priced at $400,000. It’s called the Chapter One, made by Maitres du Temps.

It has tourbillion, a mono-pusher chronograph, retrograde date and Greenwich Mean Time. It also has a couple…

Links for 2008-07-22 [del.icio.us]

Sharp drive thinks small

HONG KONG – Sharp has launched its first Hong Kong advertising campaign since shifting the business to M&C Saatchi.

Livedoor works to harness blogger potential

TOKYO – Leading Tokyo-based internet service provider Livedoor has teamed up with public relations firm Blue Current Japan to develop an online word-of-mouth marketing facility.

North American Obesity – The Skinny on Canadians (GALLERY)

(TrendHunter.com) As a follow up to our feature on the fattest US states, this map covers all of North America, highlighting the fattest Canadian provinces and territories in 2008 as well.

When you picture the stereotypical…

Standard Chartered to revamp web presence

SINGAPORE – Standard Chartered Private Bank is looking for an agency to help it revamp its global web presence.

Amway woos members

BANGKOK – Amway, the largest direct sales and multi-level marketing firm in Thailand, has launched a 150 million baht (US$4.5 million) through-the-line campaign to boost membership sign-ups and sales for its trademark products.

Obama Mosaics – Deep Zoom Obama & More (VIDEO)

(TrendHunter.com) Obama has a lot of fans making art in his honour, and photographic mosaics seem to be a favourite. Professionals and amateur fans are tinkering around with photo collaging techniques to make mosaics of…

Toyota kicks off Indonesia’s first TV truck drive

JAKARTA – Hino Trucks, a Toyota group company, has earned the distinction of being the first truck brand to run an advertising campaign on televison in Indonesia.

Dating by DNA – GenePartner.com (GALLERY)

(TrendHunter.com) Do you want better sex, increased fertility and the greatest chance of a long-lasting relationship? These are the most convincing arguments on a new site called GenePartner.com. The website offers to find…

Cupcake Pimping – Paper Orchid Cake Crowns (GALLERY)

(TrendHunter.com) These cupcake cases perfect for pimping your desserts.

They can be found on Paper Orchid but there is a problem. I am not sure if they can make any crappy cupcake look awesome, or if they would look rubbish…

Fashion in Iran – Masih Designs (GALLERY)

(TrendHunter.com) Iran born fashion designer Masih Zad may be in his early twenties, but his youthful designs don’t neglect his Persian culture. In fact, they honor some of the best cultural art traditions of Iran, including…

Photographic Sculptures – Greek Art by Eugenio Recuenco (GALLERY)

(TrendHunter.com) Usually, sculptures try to emulate and capture the human form. Artist Eugenio Recuenco reverses these laws of art by recreating Greek sculptures using lenses and real human models.

I have always been…

Junk Food Ads Targeting Children – Who? Is Upset

(TrendHunter.com) Did you know you’re supposed to be 16 to look at junk food ads? That’s right! After pulling ads from TV that promote junkfood, companies like PepsiCo, Nestlé and, the mother of all obesity influences,…

TV Screens under Arm Pits – Right Guard Pitvertising

(TrendHunter.com) Welcome to pitvertising: advertising under your arm pits! Deodorant manufacturer Right Guard has come up with this creative advertising technique, making it the world’s first ever pitvertisement campaign.…

Young succeeds Lazarus as global Ogilvy CEO

GLOBAL – Ogilvy & Mather Asia-Pacific chief executive Miles Young (pictured) will replace Shelly Lazarus as global CEO of Ogilvy Group in January, when Lazarus steps down as CEO after 11 years running the WPP agency.