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It's official. The Obamas are just like us. With their latest PR move — being photographed as a family for this week's People magazine cover story titled "The Obamas At Home" — it's apparent that Team Obama has a clear and clever presidential marketing strategy: present Michelle and Barack as the beloved Brangelina of the political world.
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(TrendHunter.com) UK artist Anthony Roussel combines 3-D software and high tech laser cutting techniques to transform the traditional material of wood into these original bracelets. The resulting jewellery is modern in…
(TrendHunter.com) Hats off to the peeps being the first ever sandcastle hotel / sand hotel. The concept isn’t only a great idea, the execution is as well. For example, your room includes its own flags. The world’s first,…
(TrendHunter.com) The Shake n Take Blender offers just one 16 ounce container to puree favourite fruits or vegetables or other healthy mixes and to take it away to drink later. It comes with a convenient flip-top straw…
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(TrendHunter.com) The Associated Press has suggested that Arnold Schwarzenegger may be back for Terminator 4: Salvation.
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(TrendHunter.com) Before you delete those blurry or misaligned photos think again, maybe they are in fact photographic masterpieces.
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(TrendHunter.com) Now you can finally have Swiss Army Keys! Key rings in pockets jangle announcing arrivals into a room long before the person actually does. They also make holes in pockets. So for handy people, the website…
(TrendHunter.com) This snake-like bookcase leans against a wall with spaces in each step for books. The bookcase can also be leaned against a table or a chair. The design was inspired by the Aztec sky and creator god Quetzalcoatl…
(TrendHunter.com) Iranian photographer Ashkan Sahihi is well known for his unorthodox and pretty controversial photography projects. For example, his Drug Series captures the facial expressions of clean and sober people…
Jeffrey Zeldman is a lecturer and author on web design. He also runs his own web design studio, Happy Cog.
Major League Baseball’s Washington Nationals set a new standard in pro sports by building a green stadium for its team.
By saving millions of gallons of water, using efficient field lighting, adding a green roof, incorporating recycling at the ballpark and using recycled materials in 20 percent of the ballpark’s construction, the project received LEED Silver Certification from the U.S. Green Building Council.
image courtesy of Flickr user, XMRocks
Yet, not everything is copacetic in green land.
According to The New York Times, the team is the focus of protests from environmentalists who say their issue is not with the stadium, but with the Nationals’ advertising relationship with the oil giant ExxonMobil.
During a nine-game home stand in late June, ExxonMobil worked with the Alliance to Save Energy, a nonpartisan, nonprofit group, to offer energy-saving tips at the new stadium.
“It’s an interesting dilemma,” Alan Jeffers, an Exxon spokeman, said. “We get criticized for not doing enough for the environment, then get criticized when we do” run an environmental campaign.
On the other side of the issue, Strike Out Exxon’s, Mike Tidwell, said, “The more environmental the Nationals make that park seem, the stronger the payday for Exxon. It’s an amazing perversion.”
Steve Kretzmann, executive director of Oil Change International (and a friend of mine from Franklin & Marshall), said, “Washington has a long and tortured relationship with Texas. We’re not particularly big fans.”
Advertising Agency: RPA, Santa Monica, USA
Creative Director: Mark Erwin
Art Director: Kelly Beck
Copywriter: Kathy Hepinstall
Illustrator: Roman Klonek
Music Company: Elias Arts
Sound Design Company: Stimmung
Animation Company: Laika House
Animation Director: Aaron Sorenson
Animation Executive Producer: Jan Johnson
Sound Mix Company: Eleven Sound
Aired: May 2008
Advertising Agency: RPA, Santa Monica, USA
Creative Director: Mark Erwin
Art Director: Kelly Beck
Copywriter: Kathy Hepinstall
Illustrator: Roman Klonek
Music Company: Elias Arts
Sound Design Company: Stimmung
Animation Company: Laika House
Animation Director: Aaron Sorenson
Animation Executive Producer: Jan Johnson
Sound Mix Company: Eleven Sound
Aired: April 2008
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
