MPOC retains TBWA-ISC amid greenwashing claims

KUALA LUMPUR – The Malaysian Palm Oil Council (MPOC) has retained TBWA-ISC as its advertising agency at a time of poor publicity for the organisation amid accusations of greenwashing.

Advertisers flee Edisongate

HONG KONG – A new Admango report has revealed that advertisers have deserted Edison Chan and Gillian Chung in droves, since the onset of the scandal regarding leaked photos online.

Poynton’s Ogilvy departure – the lowdown

LONDON – Malcolm Poynton was in New York on a shoot for DHL when his departure was suddenly announced to Ogilvy Advertising staff in a meeting on Friday afternoon.

Buyers seek clarity as ITV profits slump

Agencies have called for greater clarity from ITV over its plans as it announced a 35 per cent fall in pre-tax profits.

Hugo Boss in £40m global media pitch

LONDON – Hugo Boss, the German fashion brand, is conducting a review of its estimated £40 million global media planning and buying business.

BMB scoops £12m Virgin Money ad account

LONDON – Virgin Money has appointed Beattie McGuinness Bungay to handle its £12 million advertising account.

In memory of the sparrows

Another prototype spotted at the RCA work in progress show a few weeks ago in London. This week: In Memory of the Sparrow

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As new wireless technologies are introduced, using various frequencies and power levels, an invisible energy is increasingly altering our habitat. There are no conclusive results from research to indicate the influence of this energy on our health or our environment, but studies have shown that sparrow populations are decreasing in areas that are affected by electromagnetic communication.

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In her scenario, Cathrine Kramer portrays a day when we will walk through a park and meet with an eerie silence. All the birds have disappeared due to an increase of electromagnetic radiation in the urban environment. Inspired by the ‘foxhole radio‘. These simple radios, popular among soldiers during the World War II, need mainly electromagnetic waves as a source of energy.

The object harnesses the very force that drove birds away, and transforms it into subtle bird-like sounds, acting both as a comfort to those who want to remember the sparrows, but also as a poignant reminder that our surroundings contain a level of complexity that surpasses our senses. They are “memorial to the sparrows.”

I asked Cathrine how exactly the bird-like sound was created. “In the exhibition the bird sound was orchestrated, because to work the radio would have to be grounded and this was not possible within the exhibition space,” she explained. “However, in the future scenario I envisioned, these memorials would be mounted to trees and tuned to pick up bird sounds transmitted on an AM frequency bandwidth. The antenna would be a long wire spiraling up the tree to pick up the radio waves.”

All images courtesy of Cathrine Kramer.

Future: Brain Scanner To Visualize Dreams

Guardian: “Scientists have developed a computerised mind-reading technique which lets them accurately predict the images that people are looking at by using scanners to study brain activity.

The breakthrough by American scientists took MRI scanning equipment normally used in hospital diagnosis to observe patterns of brain activity when a subject examined a range of black and white photographs. Then a computer was able to correctly predict in nine out of 10 cases which image people were focused on. Guesswork would have been accurate only eight times in every 1,000 attempts.

The study raises the possibility in the future of the technology being harnessed to visualise scenes from a person’s dreams or memory.”

Links for 2008-03-05 [del.icio.us]

  • Rhizome | BKPC (Barbie & Ken Politically Correct)
    A sequence of vignettes using dolls to reproduce the act of play within a child’s world. The piece was first presented on The Thing bbs in fall 1994, one gif a week for 14 weeks. Thing members were invited to download each image and collect the whole set.

Harry goes to war: how the media blackout was won

The seven months of planning for Prince Harry’s dep­loyment to Afghanistan constituted the largest media blackout ever handled by the Ministry of Defence, according to its dir­ector of news.

‘Recession-proof’ sector is coping with downturn

Marcoms giants Interpublic and WPP have posted imp­ressive annual growth figures, bolstered by a robust PR market.

FRONT PAGE: Royal PROs had no hand in blackout

The Royal Family’s PR ­hand­lers had no influence over the media blackout for Prince Harry’s deployment to Afghanistan, PRWeek can reveal.

FRONT PAGE: Comms rejig at Number 10…

Gordon Brown is beefing up his comms team with the hire of a new strategic comms ­adviser and at least two digital PR experts.

FRONT PAGE: Blair’s PR chief makes new revelations

As Gordon Brown makes a concerted effort to improve his standing in the media, it has emerged that his predecessor Tony Blair ‘never watched a TV news bulletin’ during the last few years of his premiership.

Why the Prince Harry PR strategy could yet backfire on him

The MoD and the royal family have taken a major gamble with Prince Harry and the media blackout, argues Colleen Harris.

Bling Bling Boring (Part I) – 26 Luxury Gadgets (SUPER GALLERY)

(TrendHunter.com) By now just about all of us have grown sick of sparkly gadgets… it’s the now very mainstream trend we at Trend Hunter are now simply referring to as the “Bling Bling Boring” craze.

As a final adieu to feature posts which feature nothing unique or exotic other than rhinestones, Swarovski crystals…

Way Cool Bunk Beds – Gudiksen Beds (GALLERY)

(TrendHunter.com) Ankle biters know what’s hip, so you could just ask them about these. If you show kids ordinary bunk beds, they’ll tell you how cool they are. If you show them the Gudiksen Bunk Beds, they will tell you they are way coooool.

Face it, kids furniture doesn’t show much flair for the dramatic. However…

Smart Video Glasses Boost Memory – Cyber Goggles

(TrendHunter.com) Bet you didn’t think throwing on a pair of ultra-nerdy lab glasses could help your memory, did you? These smart video goggles, developed by researchers at the University of Tokyo, record everything in front of them.

The Cyber Goggles create footage of everything the goggle-wearer sees, the content…

Glittery Gadget Really Flies – Silverlit iBird (VIDEO)

(TrendHunter.com) So you like remote control toys, but are afraid to admit it because you think they’re only for boys? You’re wrong little ladies. Just look at this stunningly elegant iBird from Silverlit.

The dainty, glitter-encrusted gizmo flutters gracefully thanks to Silverlit’s mini-ornithopter technology and …

Hilarious Spoof – Michael Musto as Lindsay Lohan as Marilyn Monroe (GALLERY)

(TrendHunter.com) This one made me roll on the floor. Village Voice columnist Michael Musto pays homage to and spoofs the now infamous New York Magazine Lindsay Lohan as Marilyn Monroe Last Sitting photo shoot. Musto’s ‘The Ultimate Re-Vamping’ was photographed by Howard Huang.

Musto says, “The slinky Lindsay said…