Nicorette focuses on global market

Johnson & Johnson is emb­arking on an international PR campaign for its smoking-cessation brand Nicorette.

Smithfield jumps straight into number one position

The first month of trading in 2008 has seen Smithfield leap from outside the top ten to head February’s Deal Watch chart.

Care cutbacks cause dip in local councils’ image

Cutbacks in social care and children’s services cause the biggest threat to the reputations of local councils, acc­ording to a poll of 123 UK council comms managers.

Firefly beats rival Lewis to six-figure account

Lewis has lost out to rival Firefly in a two-way shootout after an acquisition left the tech agencies competing for consolidated business.

Pleon seeks to put PR ‘at top table’ with senior hires

Pleon is trying to overhaul an ‘obsolete’ tech PR model with two strategic senior ­appointments.

Cancer still the number one health topic in UK coverage

Cancer continued to be the most widely covered health issue in November and Dec­ember, according to the latest Health Watch rankings.

Burson-Marsteller gets secret biometrics brief

Technology giant NEC has secretly called in Burson-Marsteller to promote its ‘bio­metric solutions’ to decision-makers in Westminster and Whitehall.

Cornish takes Muscular Dystrophy Campaign role

Campaign has signed up former freelancer Sally Cornish as its director of communications and fundraising.

The Borat Effect – John Mayer Likes to Make Sexy Time (VIDEO)

(TrendHunter.com) Oh My! John Mayer showed his sense of humour, and a whole lot more, to fans on the Mayercraft Carrier, a cruise arranged by John Mayer and full of his fans. The singer-songwriter donned a neon green swimsuit identical to the infamous Borat swimsuit.

A fan that was on the cruise describes the stran…

Just By Searching the Web, Raise Money For Charity – GoodSearch & GoodShop

(TrendHunter.com) This is definitely cool! GoodSearch is a service that utilizes Yahoo’s search engine to earn money for charity. There are hundreds of charities already in their database, but if your favorite is not there, you can easily submit it.

For each standard search, your charity can earn about US$0.01. …

Picking up rocks without machines


 

Wally Wallington is a retired carpenter who over ten years ago came up with a system to move heavy objects without using any type of machinery, only his whit. In fact, it uses the strength of only one man.
 
By heavy object I don’t mean a big pile of bricks or some steel beems. No. Wallington is capable of moving things as amazing as a one ton concrete block or a neighbour’s entire barn (watch video).
 
The system basically consists of applying torque from different angles using, amazingly enough, only pieces of wood and gravity.
 
Wallington assures that systems like these must have been used in historical constructions such as Stonehenge, and to prove it he’s been dedicated lately to building a replica in his own yard.
 
If this isn’t proof that whit is the most powerful tool there is, I don’t know what is.
 
Yet another reason to be inlove with physics.
 
Link: The Forgotten Technology: Wallington’s official website.
Via: TrendHunter
.

Custom Built Cell Phones – zzzphone

(TrendHunter.com) Have you ever wanted a custom built phone with all the fancy oooo’s and ahhh’s that you could choose to meet your every need? Thanks to zzzphone, this once dream is now a reality. Comparing themselves to dell, and how they revolutionized the PC industry in the 90’s, zzzphone plans to revolutio…

Have a Heart; Save a Manatee for Mom

manatee.jpg

…because she’ll want you to — way more than she wants that gold necklace, or dinner with you at her favourite restaurant, or a DVD copy of Flashdance.

Turn Gag Widget into Research Tool

Adlab’s reader Doug writes: “Sawyer’s Nickname Generator seems like a great, but missed, opportunity to gather data on ABC viewers and users. ABC just needs to add a few other variables like age, sex, and income.”

My nickname? Speed bump.

Take Your Medication Via Tooth Implant – IntelliDrug

(TrendHunter.com) The conventional method of taking prescription drugs is to take them manually, but that can sometimes lead to forgetfulness. With the IntelliDrug, however, you would never forget to take your meds again.

IntelliDrug is a device only two molar widths in size, made up of stainless steel and polymers,…

Yes, But Will There Be a Technicolor Dreamcoat?

sound-of-color.jpg

If you can’t afford LSD, mark your calendars (February 15th) for the debut of The Sound of Color.

Hi-Tech Band-Aid – The Sensium

(TrendHunter.com) How could you make a bandage complex? Add a wireless chip that can wire your vitals to your doctor, of course! Start-up company, Toumaz Technology, has created a band-aid called The Sensium with an embedded sensor can take an ECG, three axis- accelerometer, blood glucose reading, ph-level, and blood…

Tiles Monitor and Shout at You – Talking Floors For Dieters

(TrendHunter.com) There is no place to run or hide!!! Spanish ceramics company Tau Cerámica collaborated with inventor Pep Torres to create these infernal Diet Floor Tiles, which have weight sensors and a CPU that controls different parameters. They can even detect individual people that are in their database and re…

Tear off stationery

The chances are the desktop you are working on right now isn’t all that dissimilar from the one pictured above. Sure you’ve got full coloured glossy icons with transparent reflections (and other minor improvements), but the underlying functionality of the Graphic User Interface is basically identical to those developed in the early 1980’s. The experience […]

New York Fashion Week Fall 2008 Coverage – Day 6 (VIDEO)

(TrendHunter.com) The buzz around Fashion Week is still high with shows flooded by journalists, fashion buyers and of course stylish VIPs and celebrities. Showing on February 6th were Malan Breton, Nanette Lepore, Michael Kors, Milly by Michelle Smith, Carlos Miele, Anna Sui, Richard Chair, 3.1 Phillip Lim and Temper…