May
09
18 Marketing Chiefs Who Have Persevered—and Prospered—Through Unprecedented Upheaval
Posted in: UncategorizedChief marketing officers are charged with shaping the delicate strategies governing brand communications, identity, awareness and affinity. The pandemic has tested their skills like never before, with abrupt shifts in ecommerce and social media that altered the marketing landscape. On top of this, supply chain issues continue to upend existing loyalties between marketers and consumers….
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