Jun 18

YouTube Leans Into Shoppable Ads Ahead of NewFronts Panel

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Amid a pandemic that has wreaked havoc on brick-and-mortar shopping, YouTube wants to make it easier for retailers to display their inventory to online video watchers. The digital video giant is experimenting with browsable product images in ads it announced in a blog post today, a week ahead of its NewFronts presentation to advertisers. It’s…

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