May
21
William Morris, Media Execs Create ‘Agency 3.0’
Posted in: UncategorizedLOS ANGELES (AdAge.com) — Hollywood's oldest talent shop, the 110-year-old William Morris Agency, is partnering with a triumvirate of digital media, wireless and advertising executives to create a joint venture called Agency 3.0, a digital-marketing-services company seeking to marry digital technology to strategically developed content.
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