Feb
11
Will Chris Brown Slow the Tempo of Artist Endorsements?
Posted in: UncategorizedAccording to an analysis by GreenLight, this year's Grammy telecast could be a milestone in the decline of celebrity endorsements. In the media and talent rights clearinghouse's first analysis of the ads, these types of commercial messages declined by about 46% this year, while the use of licensed "contemporary or iconic" tunes increased slightly.
Post a Comment