May
08
Why Some NewFronts Presentations Shrank This Year
Posted in: UncategorizedWhile some companies didn’t shy away from the NewFronts days of yore–in which A-lister after A-lister was brought out on stage (looking at you, Hulu)–other companies shifted focus this year. Many publishers seemingly tried to create a more intimate experience with potential clients in the room by booking small venues or splitting presentations to create…
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