Why Diesel Opened a Deceptive NYC Pop-Up Store Selling Knockoffs of Its Own Clothes

Last week, something that by all appearances was a small knockoff store popped up out of nowhere on Canal Street in New York. It looked pretty much like any other knockoff store–plastic hangers; neon “sale” and “buy 2, get 1 free” signs in slightly messy handwriting; and boxes upon boxes of sweaters, shirts and other…

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