Jun 10

What’s the Ad Industry Listening To? Find Out With Resonate

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What’s the most popular song at Starcom USA? How about Universal McCann? Or Droga5?

Ad Age and Spotify have launched Resonate to let the ad industry sort through what agencies, marketers and media companies — and the tastemakers who work there — are listening to. Resonate, which was designed and built by Portland-based The Brigade, will also track and visualize the trends around their listening habits, from favorite artists and most popular songs to genres and tempos.

Here are five things you can do with Resonate, plus how to join.

Continue reading at AdAge.com

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