Hasta La Creative!

Advertising Age and Creativity checked in with top agency creatives and execs around the globe to find out what’s likely to take home the hardware at the 2015 Cannes Lions International Festival of Creativity. Leo Burnett’s “Like a Girl” for Always, which has already earned major nods at other festivals, was top of mind for many, as was Honda’s double-sided digital experience “The Other Side” from Wieden & Kennedy London. The industry leaders also shared their opinions on what trends we’ll be seeing and what the festival needs to get even better.

Barton F. Graf 9000 founder Gerry Graf gives his thoughts on “big” winners below.

Ad Age: What will win big this year?

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