Jun
15
What Exactly Happens During a Supply Chain Optimization Audit?
Posted in: UncategorizedSupply-path optimization, or SPO, is not a new concept. SPO audits typically come in the guise of spreadsheets that are hundreds of cells long with requests for information (RFI) becoming increasingly familiar to ad-tech suppliers–especially as times become leaner. While the consequences of the coronavirus pandemic have put a squeeze on ad spend and forced…
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