What Doesn’t Kill You Makes You … a Stronger Creative Director


Over the course of my career, I’ve been blessed to work for some of the very best creative directors in the business — and some of the worst.

Working for the bad ones seemed like hell at the time, but in retrospect the lessons I learned from them were every bit as valuable as those I learned from the good ones. It’s true, as the song says, that what doesn’t kill you makes you stronger. It can also help you become a better creative director.

The Creative Director from Central Casting

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