Oct
05
What Advertisers Want to Know About Programmatic
Posted in: UncategorizedProgrammatic advertising is arguably the most important trend in advertising that is a necessitating a root and brand reformation of every tier of the media industry. Research firm eMarketer asserts that $46 billion in ad dollars will be spent using such technologies in 2018 and that more than 82 percent of U.S. display ad spend…
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