Mar
13
Wells Fargo Continues Digital Video Rampage, at the Expense of Apple, Samsung and Adidas
Posted in: Uncategorized
Wells Fargo returns to the top of the Viral Video Chart this week with its prosaic campaign about mobile banking app features (“You know you can use that phone to call me,” grandma says), accumulating 35.4 million views on top of last week’s 21.7 million. Sorry, FKA Twigs and Spike Jonze: Your visually striking Apple HomePod ad, new on the chart this week at No. 9, can’t match that.
The results are a reminder that, as always, our chart includes both “organic” views by eager viewers and paid views likely generated as pre-roll or other digital advertising.
.mfp-fade.mfp-bg {
Post a Comment