Wednesday Odds and Ends
Posted in: Uncategorized-Goodby Silverstein & Partners launched this “Highlights” spot for Sonic (video above).
-Adweek discusses purpose-driven advertising and MALFor Good with Lee Clow.
-The Ad Council appointed Y&R global CEO David Sable to chair its board of directors.
-Hyundai spent big on placement for new ads but spending on broadcast placement for new creative went down last week, even as overall broadcast placement spending increased.
-Sid Lee is helping Moët Hennessy launch its Volcan De Mi Tierra tequila brand.
-Cutwater welcomed four additions to its creative and production teams: Adora Wilson-Eye as associate producer, Mitchell Hunter as editor, Tufan Guzeloglu as senior art director and Silky Szeto as art director.
-Nine Mile Circle hired Julia Merrill as executive producer.
-MXM named Laura Liebenstein as group account director.
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