Feb
03
Watch: Toyota Gets Religious in Super Bowl Ad
Posted in: Uncategorized
A priest, rabbi, imam and Buddhist monk walk into a football game That’s the premise of one of three Toyota Super Bowl ads.
The 60-second spot, by Saatchi & Saatchi was released Saturday and melds religion and sports to to make a lighthearted appeal for unity. The four religious figures flee their respective houses of worship in a Toyota Tundra to arrive at a football game together only to be chastised by a couple of nuns for running late.
The spot, called “One Team,” will run prior to the halftime show, with an on-air introduction from NBC Sports anchor Dan Patrick. The ad joins two other Toyota ads in the game that were released Friday that carry Olympic and Paralympic themes.
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