Walmart Latest Marketer to Sever Ties With Paula Deen
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Walmart has dropped Paula Deen amid the controversy surrounding her admission to past use of racial slurs, her tearful appearance on “The Today Show” apparently not enough to save her place on the shelves of the world’s biggest retailer.
In a tersely worded statement, Walmart simply said: “We are ending our relationship with Paula Deen Enterprises and we will not place new orders beyond those already committed. We will work with suppliers to address existing inventories and agreements.” The company declined to comment beyond that statement.
Walmart’s move comes in the wake of the Food Network canceling Ms. Deen’s cooking show last week, followed this week by Smithfield Foods ending its endorsement deal with her and Caesar’s announcing it will rebrand four Paula Deen restaurants at casinos nationwide.
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