Vungle Acquires AlgoLift to Optimize Its Mobile Advertising Capabilities

San Francisco-based in-app video advertising and monetization network Vungle announced today the acquisition of AlgoLift, a performance optimization engine for app developers such as Jam City and Headspace. According to a statement, AlgoLift’s performance optimization capabilities will allegedly boost Vungle’s ability to give advertisers actionable intelligence, providing them with contextual anonymized data and algorithmic-powered recommendations…

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