Hasta La Creative!

Vying for a second Olympic gold on the slopes of South Korea, U.S. downhill skier Lindsey Vonn freezes mid-run.

Six-time medalist Bode Miller walks up to her crouched torso, pointing out the technical secrets of one of the fastest women on skis.

Such visual trickery in an augmented-reality TV studio is one of the tools that Discovery Communications is betting on to keep European fans glued to the Pyeongchang Olympics starting Friday. The games represent a moment of truth for the Maryland-based media company, a key holding of billionaire John Malone, as it seeks to make good on its $1.4 billion investment in the world’s foremost sporting event.

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