Virtual Internships: A New Solution for Hiring Millennials
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Lots of agencies use internships to identify and pre-qualify potential new hires. At CBD Marketing in Chicago, we took the classic role in a new direction with virtual internships based on a remote-access, work-from-anywhere model. It’s a great solution for any small agency and very appealing for millennials, who enjoy flexibility, collaboration and new ways of working.
Here’s how we did it and some ideas for how your agency might also leverage this concept.
For us, it was a serendipitous solution conceived with one of our partner organizations — Kent State University in northern Ohio. Kent State has a great journalism and communications program. We decided to team up on a national research project and needed some smart talent to help with the research and content deliverables. Hence, the idea for a virtual internship was born.
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