Virgin Media Tells Uplifting Story About a Skate Crew For Marginalized Communities

A skate crew in London that aims to empower marginalized communities is the inspiration for a new campaign from British telco Virgin Media. The ad stars Aamira, who is part of Melanin Skate Gals & Pals, a London-based group of skaters from Black, ethnic minority and queer backgrounds. Aamira befriends the crew after a disappointing…

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