May
14
Upfronts download, Monday edition: 'Mamma Mia, it's the upfronts again'
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Welcome to our special pop-up TV upfronts newsletter. For the next week I’ll be nothing but an upfront girl living in an upfront world. Each day in place of our usual Media Buzz newsletter, we’ll bring you breaking news about the upfronts and some of the best (and worst) of TV’s dog-and-pony show. Get it in your email by signing up for the Media Buzz email right herewe’re taking it over for the upfronts.
Mamma Mia, it’s the upfronts again
NBC spent less time showing off trailers to its upcoming series (though in the nearly two-and-a-half-hour presentation it still felt like there were plenty) and instead focused on trying to entertain the audience of media buyers and marketers at Radio City Music Hall.
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