Mar
10
UPDATED: TV Upfront Chart
Posted in: Uncategorized
And so it begins: the annual series of network announcements about programing in the upcoming TV season, setting the stage for upfront negotiations with ad buyers this summer.
This time around TV networks are contending with a lackluster marketplace and coming off a weak 2014 upfront ad haggle.
Kids’ networks have already kicked off the fanfare, announcing plans for the 2015-2016 TV season.
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