Jun 21

Univision Sees Big CPM and Volume Gains in First Upfront Under New Ownership

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During Univision’s “Grow With Us”-themed upfront presentation last month, the company invited marketers along for the ride during its transformative year, which includes new owners, new leadership, a fledgling streaming service and an upcoming merger. And as Univision becomes the latest media company to complete its upfront talks, the company did indeed convince several new…

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