Jan
22
Unilever to Review Massive Media Buying and Planning Account
Posted in: Uncategorized
Unilever is set to review its multi-billion dollar, global media buying and planning business, according to people close to the review.
The London-based packaged goods giant held its last review in early 2012, and tends to review every three years. As it did last time, the company has invited the incumbents to participate, according to people familiar with the matter.
Unilever declined to comment.
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