Jul
07
Uncover the Power of Data and Turn Print Profitable
Posted in: Uncategorized
In this ultra-volatile moment of recession, print has become the poster child of a graveyard future. And that should just not be. Sure, newsstand is down, circulation is falling and readers are getting free content on the internet. Yet to capitulate to inevitability due to a lack of forward thinking is unforgivable in the digital age. The print medium is sitting on true firepower: brand loyalty, killer lists and well-established communities.
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