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UBREW

UBREW, a craft brewery based in London where you can brew your own beer, launch BEER HEROES campaign. After putting more than two years of efforts into finding internet’s most famous beer save heroes, they have finally found them and celebrated their heroic deeds with a beer brewed especially for them. 

Over the years the internet has captured and immortalized some of the most epic beer saves the world has ever seen – from catching a beer whilst crowd surfing, to keeping a beer above water during a kayak roll. But despite being seen by millions (if not billions) these people who put their bodies on the line to save beer, have remained anonymous heroes… UNTIL NOW!

Advertising Agency:McCann, Milan, Italy
Advertising Agency:McCann, London, United Kingdom
Cco Mccann Milan:Alessandro Sabini
Creative Director Mccann Milan:Eoin Sherry, Fernando Domínguez
Creative President Mccann Europe:Adrian Botan
Head Of Copywriting:Mike Oughton
McCann London:Mike Oughton
Digital Director:Mike Cooper
Mccann Europe:Mike Cooper, Carmen Bistrian
Head Of Social:Nicola Guarino
Mccann Live Milan:Nicola Guarino
Head Of Production:Michele Virgilio
Mccann Milan:Michele Virgilio, Valentina Catese
Project Manager:Valentina Catese
Creative Excellence Manager:Carmen Bistrian
Production House:Think | Cattleya