May
11
U.S. Marketing Director Leaves Ford Motor Co.
Posted in: Uncategorized
A top marketing executive at Ford Motor Co., once identified as a “rising star,” is leaving the company at a time when its U.S. market share is sliding.
Chantel Lenard, executive director of U.S. marketing and a 25-year company veteran, is leaving June 1 to “pursue other interests,” said Marisa Bradley, a Ford spokeswoman. Lenard is being replaced by Andrew Frick, currently director of sales and service at Ford’s Lincoln luxury line, Bradley said. The move was announced internally at Ford on Monday, Bradley said.
The departure comes as Ford’s board of directors ups the pressure on CEO Mark Fields to better explain the company’s fading fortunes and his plan to turn things around.
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