Mar
08
Twitter Is Urging Video Advertisers to Optimize Their Spots for Twitter
Posted in: UncategorizedVideo ads that are optimized for Twitter are far more effective than repurposed television commercials, according to a new study by GroupM, which was commissioned by the social network. Twitter and GroupM shared the following best practices for optimizing video for the social network: Include upfront branding, create ads that are effective even when the…
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