Twitter has a new head of global brands, and Wunderman Thompson's Ben James heads to T Brand


Katie Ford is now head of global brands at Twitter. She joins from Amobee, where she was chief client officer. Prior to that, she was president, client solutions at Publicis Media, working with brands including P&G, Coca-Cola and USAA. She replaces Melissa Barnes, who moves to managing director of Canada and Latin America. Ford also serves on the boards of a homelessness prevention group and She Runs It.

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