TV Upfronts Hits and Misses: Ad Age's Predictions for the 2017-18 Season
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It’s become increasingly difficult to predict which broadcast TV series will be breakout hits and which will quickly fizzle. While last year we correctly predicted that NBC’s “This is Us,” ABC’s “Designated Survivor” and Fox’s “Star” would be amongst the biggest shows of the season, there were successes like Fox’s “The Mick” and NBC’s “The Good Place” we just didn’t see coming. (From our predictions last year: “‘The Good Place’ looks very bad.”)
For one, what constitutes a hit has become blurry. Many of the shows renewed this season would have never made it past an episode or two just a few seasons ago. For the purposes of this exercise, therefore, we now deem any show that has been renewed a success.
Here’s a look at the crop of shows for next season that we expect will live beyond their freshman run — and those that don’t stand a chance.
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