TV or Tablet? Kids' Brand Launches Big Screen Version for Family


A maker of kids’ tablets is thinking big for holiday — really big.

Fuhu is breaking network and cable TV ads today not just for its Nabi-branded kid electronics but also for a new product, the Nabi Big Tab touchscreen tablet that comes in TV-size 20-inch and 24-inch versions.

Fuhu’s first Nabi created specifically for children was introduced just before holiday in 2011 and jumpstarted the kids’ tablet market. Now the company is upping the ante with eye-popping large-screen tablets in an effort to launch a new category it hopes will appeal to the whole family. The devices retail for $450 and $550, respectively.

Continue reading at AdAge.com

No Responses to “TV or Tablet? Kids' Brand Launches Big Screen Version for Family”

Post a Comment