May 16

Turkey of the week: Mecca Bingo, Rainey Kelly Campbell Roalfe/Y&R

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Mecca Bingo s new TV spot leaves Jeremy Lee cold: “No-one really expects a bingo company to inspire a silk purse, but this really is a pig s ear. I guess it s meant to be colourful and fun, but it comes across as cheap and naff. Sadly, that might also fit the brief.”

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