Tui: Always something brewing
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Tui Brewery, Saatchi & Saatchi and five keen lads have teamed up and brewed a special surprise for a good mate – by plumbing his whole house with icy cold Tui beer. It took months of planning, a team of the brewery’s best beer technicians, an up-for-it plumber, 14 cameras, a heap of kept secrets and a generous helping of fresh Tui beer to turn a house-load of everyday taps into a dream come true.
Advertising Agency: Saatchi & Saatchi, Auckland, New Zealand
Executive Creative Director: Antonio Navas
Creative Directors: Corey Chalmers, Guy Roberts
Agency Producer: Anna Kennedy
Account Team: Paul Wilson, Marcelle Baker, Jonathan Bates, Willie Lyons
Planning Team: Murray Streets, Ian Hulme
Production company: 8Com
Director: Andy Morton
Executive Producer: Katie Millington
D.O.P: Aaron Morton
Editor: Dan Kircher
Sound Design: Franklin Road
Post Production: Blockhead
Media Agency: Spark phdiq
Digital Agency: Union Digital
Seeding Agency: Giant Media and Porter Novelli International
Public Relations: Porter Novelli
Published: September 2013
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