May
15
Toyota’s Cars Are So Safe Today, Its Crash Test Dummies Are Looking for Other Work
Posted in: UncategorizedIt’s the plight of the crash test dummy. As automatic safety features on cars improve, life-sized plastic dolls are becoming obsolete, and they’re not happy about it. So goes the silly but illustrative concept behind a new campaign from Toyota and Saatchi & Saatchi Los Angeles. A third ad launching today joins two from April…
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