'Tougher, Not Meaner': GM's Mary Barra On First Year as CEO


General Motors CEO Mary Barra said she was surprised by the wave of media attention that followed her appointment as the first female CEO of a major global automaker about a year ago, saying that it reflects a backward view of the automotive industry.

In an on-stage conversation with Automotive News Editor-in-Chief Keith Crain, Ms. Barra reflected on everything from where she finds peace and quiet — at the grocery store — to her approach to firing employees and her whirlwind first year as CEO, which began exactly one year ago and included a deluge of safety recalls.

“The biggest surprise was what the rest of the world and other industries thought of the [automotive] industry, that it was so stunning,” Ms. Barra said during an appearance at the Automotive News World Congress Wednesday. “I think they don’t know us very well. I think they had us back 20, 30 years.”

Continue reading at AdAge.com

No Responses to “'Tougher, Not Meaner': GM's Mary Barra On First Year as CEO”

Post a Comment