Hasta La Creative!

One of the great deceptions foisted on our society is that people around the world are anxious to embrace democracy and our way of life if only they are given the opportunity.

That line of thinking has gotten us into a lot of trouble over the years, and now we are at it again, naively thinking that we need to tell our story in fresh new ways to counter the ISIS terrorists who are spreading such violence and mayhem throughout the world.

It’s easy to postulate that ad guys, who are so adept at telling brand stories, can turn the tide against the evil forces of chaos and repression. And it’s not like we haven’t tried.

Continue reading at AdAge.com