May
04
TM Advertising Buys Itself Back From Interpublic Group
Posted in: Uncategorized
In a deal led by TM Advertising CEO Becca Weigman, the Dallas-based agency has bought back its independence from Interpublic Group. It had been part of the agency holding company since 2001, when it was called Temerlin McClain and belonged to True North Communications, which Interpublic bought that year for $1.68 billion.
Interpublic declined to comment on the sale. Terms are not being disclosed.
TM’s revenue fell 52.9% to $8.0M in 2016, according to the Ad Age Datacenter. At the end of 2015, TM lost one of its signature accounts, American Airlines, with which it had worked for 34 years. Weigman declined to comment on 2016 financials, citing Interpublic restrictions.
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