Time really had no choice but to update another one of its Trump covers


Remember back in 2016 when Time magazine updated its Donald Trump “Meltdown” cover to “Total Meltdown”? Well, the newsmagazine has taken the same tack again with it April 23 “Stormy” cover, on newsstands tomorrow, which riffs on its Feb. 16, 2017, “Nothing to See Here” cover.

As Ad Age Executive Editor Nat Ives put it to me this morning, “All Time can do is try to escalate its previous Trump covers. A year from now the curtains will be on fire and his tie will be made out of snakes.” I agree, except I’d say that’s probably the cover two months from now.

In a post titled “The Story Behind Time’s ‘Stormy’ Donald Trump Cover,” the magazine quotes Tim O’Brien, who rendered the original and the sequel:

Continue reading at AdAge.com

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