Hasta La Creative!

Just over a year since Fox Networks Group took control of National Geographic’s media assets, the company has tapped a Time Inc. veteran to lead the division’s ad sales.

Brendan Ripp will join the company as exec VP-sales and partnerships, National Geographic, effective Nov. 1. In the newly created role, Mr. Ripp will be responsible for leading brand revenue across all platforms, including National Geographic Channels, digital, social, mobile and print. He will also manage the National Geographic advertising sales and client solutions teams.

Mr. Ripp, the son of former Time Inc. CEO Joseph Ripp, will report to Danielle Maged, exec VP-global partnerships, Fox Networks Group.

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