Though Not Scientific, Trump's Media Survey Reinforces Resentment of Press
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One day after an epic press conference during which President Donald Trump repeatedly criticized and diminished long-respected media outlets such as CNN as purveyors of “fake news,” his still-operating campaign arm and the Republican National Committee have reinforced their media-as-opposition message by disseminating a “Mainstream Media Accountability Survey” to supporters.
Some professional market researchers and GOP pollsters suggest that despite its appearance, the survey is nothing more than a means of egging on supporters to cough up more data, and questioned its validity.
“You would never use data from a biased sample of email list subscribers as a replacement for traditional public opinion research, and that’s not likely what they’re using it for,” said Patrick Ruffini, co-founder of Republican research firm Echelon Insights and former RNC digital strategy director. “Given the fact that Trump can’t stop talking about the ‘lying media,’ I suspect this is one of the better tools in their arsenal to land people on a donation page after taking the survey.”
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