'This is America' goes hyperviral: About that disturbing, brilliant Childish Gambino video that has everybody talking


Warning: This video contains images of extreme gun violence.

If they haven’t already, someone is soon going to ask you “What do you think of ‘This Is America’?” It’s a song by Childish Gambino, aka Donald Glover, who hosted “Saturday Night Live” over the weekend, performed the song live on the show and then released the music video, above, on YouTube’s Vevo. Though the YouTube post of his “This Is America” performance on the “SNL” YouTube channel has, as of this writing, fewer than 100,000 views, the official music video has racked up more than 17 millionand has become a major media obsession and cultural talking point.

The “NSFL” (Not Safe For Life) video features a dancing, singing Glover engaging in hyperviolencee.g., he graphically shoots a guitar player in the back of the head at point-blank range just 50 seconds into the video. (The violence gets even worse later.) This comes right after Glover has sung,

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