These Posters for a New Vampire TV Show Erupt In Flames When The Sun Rises

Even vampire posters aren’t safe in the daylight. Anyone familiar with vampire folklore knows that the night-dwelling immortals are vulnerable to sunshine. To promote its new vampire-themed series “The Passage,” Fox found a dead-on way to turn paper images of the bloodsuckers into ash. Working with agency BETC/Havas, the network created posters that go up…

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