The Truth in Advertising Act: Can the Government Really Regulate Photoshopping?


As I wandered through the halls of the Cannon House Office Building, a stately Beaux Arts behemoth that sits kitty-corner from the United States Capitol, I kept thinking how strange it was that I’d come to Washington, D.C., of all places, to be lectured about truth — specifically “truth in advertising.”

You may be wondering: Truth? Like, truth in political advertising?

Hahahahahahahahaha, get real! (That would never happen.) I was there, on the first Thursday in April, to sit in on a congressional briefing titled “Truth in Advertising: The FTC’s Role in Protecting Consumers from Photoshopped Ads.” It was timed to help drum up interest in newly introduced H.R. 4341, aka the Truth in Advertising Act, a bill co-sponsored by Congresswomen Ileana Ros-Lehtinen, R-Fla., and Lois Capps, D-Calif., along with Congressman Ted Deutch, D-Fla.

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