Aug 29

The Rise of Virtual Influencers and Their Role in the Metaverse

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By allowing people to interact with one another in immersive, three-dimensional virtual worlds, the metaverse offers an alternative to real-life social interaction. And while it’s still new and evolving, we cannot ignore its potential to disrupt our daily lives. A perfect example of this is the rising trend of virtual influencers. Fictional characters on social…

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