Sep 23

The Prime Bike Is Apparently ‘Not an Amazon Product’

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Bad news for anyone excited about the prospect of a $500 Peloton alternative in the so-called Prime Bike: Amazon says it simply isn’t true. Connected fitness brand Echelon issued a press release on Monday announcing a collaboration with Amazon on what it called Amazon’s first-ever connected fitness product. However, in an emailed statement on Tuesday,…

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